This post shows you how to communicate good and do other stuff real good too... basically how NOT to be a repetitive parrot.
I’ve tried to articulate here the very core of what heapswhitty offers; how I work; with invaluable advice for creative freelancers and the professionals hiring them.
Wine out?! No, not really. I love wine. I wrote about it for 4 years, so the stuff’s pretty much ingrained in my psyche now.
Yet - I am starting to enjoy gin too, and there’s definitely not space for both in my evenings… The solution? Visit the country’s largest annual Gin Festival and answer two questions:
Does gin offer as many great opportunities for creativity as the world of wine? And what can us Marketers learn from the fancy, new image gin has as the classy, indie person’s drink?
Black and white drab copywriting is out. Wit is in. Creative content is now all the rave in marketing, so creative writers are flocking in for a feed. Are they up to it, or is there still a skill gap?
Meanwhile the average joes can't even keep up with the quirky content revolution.
What's a girl to do? I can think of a few things...